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Cropster

Specialty Coffee Expo | Seattle, WA
CLIENT
Cropster
INDUSTRY
Food & Beverage
ATTENDEES
1000
Senses: Sight | Touch | Smell | Hearing
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The Ask

Brewing Innovation: Crafting a Cozy Booth for Coffee-Fueled Conversations

The client brewed up a request for us to design a 10×15 booth that would spotlight their groundbreaking coffee bean technology. Our challenge was to create a space that felt like the perfect blend—using materials and a layout that encouraged casual, coffee shop-style conversations. The goal was to create a cozy, intimate corner where attendees could sip on fresh ideas and engage in rich, meaningful dialogue about the latest innovations in the coffee world.

The Pitch

Nature Meets Innovation: An Inviting Booth Design for Engaging Conversations

Our pitch featured a warm, inviting setting framed by recycled wood wall panels, creating a cozy corner highlighted by a vibrant green couch and a dedicated seating area for engaging conversations. A multifunctional storage cabinet served as a lush living wall of plants, seamlessly integrating an LED screen for dynamic video messaging, adding both functionality and a touch of natural elegance to the booth.

The Results

A Cozy Success: Engaging Booth Design Drives Conversation and Captivates Attendees

The booth design exceeded expectations, creating an inviting and memorable environment that captivated attendees. The recycled wood walls, vibrant green couch, and cozy seating area set the perfect tone for relaxed and meaningful interactions. The multifunctional storage cabinet, doubling as a living plant wall with an integrated LED screen, added a unique and eye-catching element that drew people in. The combination of natural elements and technology fostered engaging conversations, enhanced brand messaging, and left a lasting impression, ultimately driving interest and excitement around the client’s innovative coffee bean technology.

Portfolio

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